Tuning the Frequency: How Mindset Powers Agent Success with Toby Brazwell

24/11/2025 58 min
Tuning the Frequency: How Mindset Powers Agent Success with Toby Brazwell

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Episode Synopsis

Today, we welcome a true multi-hyphenate guest – Toby Brazwell, who is a district leader, musician, author, and empowerment coach. Toby joins the show to explore how emotional intelligence and mindset shape performance, why building your “personal board of advisors” is a game-changer for insurance professionals, and dig into the powerful idea that every interaction is an interview. 



Here’s what we’ll cover in this episode:

(00:57) Introducing Toby Brazwell: mindset, music, leadership and impact

(05:16) Connecting creativity, music and business

(11:13) Emotional intelligence and tuning into frequencies

(14:12) Coaching mindset and cultivating EQ in sales teams

(18:14) Reframing failure – you either win or learn

(20:00) Learning from adversity: Everest and Tom Brady

(22:24) Unlocking potential and building your Friendship Incorporated

(27:05) Writing ‘The Empowerment Chords’ and finding your power

(30:14) Are top insurance agents born or trained?

(34:02) The power of systems in sales performance

(35:38) Coaching underperformers – stick, carrot or conversation?

(41:32) Habit shifts: treat every interaction like an interview

(45:30) From insurance to city council: purpose-driven leadership

(50:10) Top takeaways and final thoughts



Links mentioned in this episode:

Connect with Toby Brazwell on LinkedIn

The Empowerment Chords – Book

The E-Myth Revisted – Book

Fortune article on Tom Brady

Send your questions and feedback to Bryant and John at [email protected]