This week Jason Fishman speaks with Manny Larcher, CEO of Stopwatch Creative. Manny walks us through how he was able to Test, Optimize, and Scale his businesses.   Manny is a first-generation American, with family roots from St.Lucia. As the CEO of Stopwatch Creative, he leads strategy and execution, and driving a positive ROI for clients. Stopwatch Creative is a marketing and advertising agency and start-up studio, incubating platforms such as CollaborateandElevate.com and more.   Manny has had the opportunity to work with brands and mentors to hone and develop skills in brand management & growth, sponsorship consulting, retail development, strategic planning, account management and brand activation – across a diverse portfolio of categories including: Technology, professional sports, sporting goods, financial services & insurance, retail, tourism, telecommunication, food industry, and health/medical Industry.  Manny enjoys helping others find purpose in their work. Website: https://stopwatchcreative.com Linkedin:https://www.linkedin.com/in/mannylarcher/   For more episodes and information, visit us at https://www.digitalnicheagency.com/media Apple Podcasts: https://podcasts.apple.com/us/podcast/test-optimize-scale/id1508379681 Spotify: https://open.spotify.com/show/4zS5V79xPwTsrYiyibaS2b Stitcher: https://www.stitcher.com/s?fid=524781&refid=stpr   Follow Digital Niche Agency on Socials for Up To Date Marketing Expertise and Insights Facebook: https://www.facebook.com/digitalnicheagency/ Linkedin: https://www.linkedin.com/company/digital-niche-agency Instagram: DNA - Digital Niche Agency (@digitalnicheagency) • Instagram photos and videos. Twitter: https://twitter.com/DNAgency_CA YouTube: https://www.youtube.com/channel/UCDlzUtbB5RMpzRmDu9wtfRQ/

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