In this episode of TellyCast, Justin Crosby sits down with Martin Trickey, Managing Director of Zoo 55, ITV Studios’ digital-first division. With a career spanning social, gaming, and streaming, Martin shares his insights into how audience behaviour is shifting, what’s driving the rise of FAST channels, and why major studios are fully embracing YouTube. He also reveals Zoo 55’s vision for ITV Studios’ vast content library, how they’re balancing legacy brands with new digital opportunities, and what the future of social video holds. Plus, Martin highlights the content industry story that’s caught his eye this week and shares his thoughts on the evolving role of public service broadcasters in the digital era.Tune in for a deep dive into the future of digital entertainment and Zoo 55’s role in shaping it.Sign up for The Drop newsletterSupport the showSubscribe to the TellyCast YouTube channel for exclusive TV industry videosFollow us on LinkedInConnect with Justin on LinkedINTellyCast videos on YouTubeTellyCast websiteTellyCast instaTellyCast TwitterTellyCast TikTok

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