Transforming the Game Experience with the NFL’s First CIO, Michelle Mckenna

19/10/2022 46 min
Transforming the Game Experience with the NFL’s First CIO, Michelle Mckenna

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Episode Synopsis

What does it mean to be a trailblazing CIO in one of the biggest and most celebrated sports organizations in America, the National Football League (NFL)? How can a digital leader leave their mark in such a complex organization with countless moving parts to manage every day?Michelle McKenna, Founder & CEO of the Michelle McKenna Collaborative, served as the first-ever CIO for the NFL and its first female C-suite executive. She went on to achieve a number of other “firsts” during 10 seasons with the organization before she stepped away in April of 2022.In addition to driving digital transformation and launching new businesses, Michelle led the league through the 2020 virtual draft and the 2020 season during a global pandemic. She spearheaded the implementation of new technologies and processes that have led to better experiences for players, coaches, refs and fans alike. Michelle knows what it takes to think differently about the possibilities of technology and how to create a powerful legacy of digital leadership.Join us as we discuss:How Michelle laid out a 10-year plan during her interview processHow to shape the role you’re interviewing for before you’re hiredWhy all tech projects are really about the human experienceWhy digital leaders need the curiosity and courage to move out of their comfort zonesHow Michelle led her team through complex production and operational challengesSome of the unique moments Michelle experienced while working on the fieldHow Michelle led the charge to replace sideline printers for play information with digital tablets More information about Michelle and today’s topics:LinkedIn Profile: https://www.linkedin.com/in/michelle-mckenna-194472a/Company Website: https://www.mckennacollaborative.com/

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