Is a 'business influencer' part of your growth strategy?

04/03/2024 23 min Temporada 1 Episodio 617

Listen "Is a 'business influencer' part of your growth strategy?"

Episode Synopsis

Hector Forwood is Founder and CEO of Flooencer, a business influencer marketplace. His platform helps brands build their business influencer marketing channel to expand reach and ultimately, influence their pipeline. For the influencer it helps them monetise content and grow their audience. So is business influencing a channel your business could exploit for growth, and how will GenAI impact content creation?
Hector candidly talks us through his career and lessons, as well as his view of the current technology marketplace through the lens of an investor.

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