How marketers can adapt and excel in this AI revolution - Mike Allton

06/11/2024 37 min Episodio 150
How marketers can adapt and excel in this AI revolution - Mike Allton

Listen "How marketers can adapt and excel in this AI revolution - Mike Allton"

Episode Synopsis

We already know that AI helps us speed things up and save a ton of time, but do we know how to use AI to open the door to new marketing tasks and opportunities we would not have considered before?
In this episode, Mike Allton, CMO at Agorapulse and founder of The Social Media Hat, shares essential strategies for using AI to optimize efficiency, enhance personalization, and tackle ethical considerations in marketing.

Tune in to the conversation to explore:
The transformative impact of AI on content creation and time-saving in marketing
Key trends in AI tools and platforms that every marketer should know
How to balance personalization with privacy in the era of data-driven marketing
Ethical challenges and best practices for AI adoption in marketing
How AI can streamline podcast interview preparation
And much more!


Connect with Mike on LinkedIn:
https://www.linkedin.com/in/mikeallton/
Visit the Agorapulse website: https://www.agorapulse.com/
Visit The Social Media Hat website: https://www.thesocialmediahat.com/
 

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