E-commerce Has Lost Its Mind: Rihanna’s Fenty Launch Explained

Tech Bytes: History Behind Innovation
24/06/2025 3 min
E-commerce Has Lost Its Mind: Rihanna’s Fenty Launch Explained

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Episode Synopsis

Rihanna’s Fenty launch changed the online shopping game! Here's what you'll discover: ✅ How Fenty’s 40 shades revolutionized customization ✅ Why direct-to-consumer is a powerful retail shift ✅ The rise of influencers in modern e-commerce ✅ How Fenty set new traffic records. Comment below on how e-commerce changed your shopping habits! Follow Tech Bytes: History Behind Innovation for more tech and history insights.

TAGS: Rihanna, Fenty Beauty, e-commerce history, influencer marketing, direct-to-consumer strategy

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