More than ever, banking customers are using mobile apps and online platforms to handle financial transactions. This increased use of digital tools has created a wealth of valuable data that banks can leverage to pursue customer intelligence initiatives. Customer intelligence involves gathering and analyzing customer data to get a better understanding of their behaviors and activities to strengthen customer relationships, provide greater customer value and enable data-driven decision making. Joining us live (Friday - 12 PM EDT) to dive into "How Data Can Make or Break Banks " is Matthew Almeida, VP of Engineering at Neocova.

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