Vanessa dives into what HCBA and a BID means for the development of the city. She also mentions more than once that Hamilton is New Zealand's fastest growing city and puts some of her theories on why this is to the test!  Leading the organization that is responsible for the resurgence of the CBD, we discuss that being "JOAT" helps more than being a "GOAT"!  Vanessa explains from her background in PR and Marketing as well as motherhood and wrestling with businesses, retailers and council on a daily basis - she understands that no one buys bad vibes, and is dedicated to make Hamilton a good vibe place to live, work and play. Find out what drives Vanessa, what keeps her up at night and what helps you come to the CBD each day!  Hosted on Acast. See acast.com/privacy for more information.

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