Google Ads - how to calculate if they are going to be profitable and common mistakes to avoid. CRO (Conversion Rate Optimization) - the most overlooked part of a digital marketing strategy that can increase ROI without increasing ad budget. Multiple ways you can get quality website traffic (paid and non-paid) - Google ads, Find where your ideal clients spend time online and purchase advertising there to sponsor the site or channel, Google maps for small business.Joining Facebook groups or social media groups, Conversations on websites relevant to what you offer, If restaurant - joining local community groups, travel sites.Masha Mahdavi has over ten years of experience in Digital Marketing, and she has worked with clients across various industries, including legal, medical, retail, and local businesses. Her focus is on working with clients in very competitive niches and generating ROI through Digital Strategy, Search Engine Optimization (SEO), Paid Search and Paid Social Media.Masha discovered her passion for marketing when she worked as a brand ambassador for companies such as Fox, Coca Cola, and T-Mobile, to name a few. In 2011, Masha started working at Promoting Group, a digital marketing agency with over 120 clients. There she received recognition for successfully implementing campaigns and was promoted from Account Executive to Director of Marketing to Director of Operations.In 2015, Masha joined Wilshire Law Firm. There she implemented marketing campaigns that enabled the company to double in size in just three years and increased monthly signed cases by 369%.In 2018 Masha partnered up with Matt Post to launch SEM Dynamics. SEM Dynamics offers customized marketing solutions for law firms. On average, within their first year, their clients earned over 1,845% return on their marketing investment. And they utilize over 68 marketing solutions to offer you a truly customized marketing campaign.Connect with Masha:https://semdynamics.com/https://www.linkedin.com/in/mashamahdavi/https://twitter.com/MashaMahdavihttps://anchor.fm/masha-mahdavi/Did you enjoy the episode? I'd love to hear from you!Support the show🛠 RECOMMENDED BUSINESS TOOLS ○ PodMatch ○ TubeBuddy ○ Castmagic ○ MailerLite 📚 THE ULTIMATE PODCASTING POWER PACK ○ 16-eBook Podcasting Series ○ 16-eBook Podcasting Series + 1:1 Coaching 👩‍💻 PROGRAMS AND SOCIALS ○ About Our Programs ○ Bio Link ○ Support Talking with the Experts ○ Leave a Google Review DISCLOSURES: This description contains affiliate links which means I may earn a small commission if you make a purchase through them - at no extra cost to you. I only recommend products I trust and believe will add value.

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