There are a lot of great copywriters out there, but no one teaches entrepreneurs how to do their "homework" - develop a strategy, Customer Avatar, narrow down the niche, create a unique approach in communication with their prospects and clients... Copywriters should not decide the fate and direction of the business. But then again, your two options were: learn to "Copywrite", or outsource it. That was before she entered this market.Margo's portfolio includes companies like Lifehack.org, Microsoft, 4Over4, AppSmart, Adobe, Heads Up Adviser, and others. Her core belief is that no matter how well designed your funnel is, without a great copy it's nothing but annoying. You don't have to spend time writing copy all by yourself, but you need to communicate effectively with anyone you hire to do this job for you.Margo helps Fortune 500 companies to:✔️ create their content strategy and a unique - as she loves to call it - "Content DNA" ✔️ define "Customer Avatar" and other mysterious creatures in the world of marketing✔️ prepare a special "content marketing package."...and others.Margo went from being a serial entrepreneur to becoming the Number One Expert in Copywriting For Entrepreneurs. She believes that your copy is the biggest asset of your business nowadays; that's why you must fully control the process, even if you outsource it. She created her own system - the Content DNA for CEOs - that helps establish a deep connection with your prospects and clients, save your budget on expensive copywriters and get a copy that drives ACTION. Connect with Margo:https://youvscopywriter.webinarninja.com/live-webinars/704557/registerhttp://linkedin.com/in/margowhite/http://instagram.com/meanmarketer/Did you enjoy the episode? I'd love to hear from you!Support the show🛠 RECOMMENDED BUSINESS TOOLS ○ PodMatch ○ TubeBuddy ○ Castmagic ○ MailerLite 📚 THE ULTIMATE PODCASTING POWER PACK ○ 16-eBook Podcasting Series ○ 16-eBook Podcasting Series + 1:1 Coaching 👩‍💻 PROGRAMS AND SOCIALS ○ About Our Programs ○ Bio Link ○ Support Talking with the Experts ○ Leave a Google Review DISCLOSURES: This description contains affiliate links which means I may earn a small commission if you make a purchase through them - at no extra cost to you. I only recommend products I trust and believe will add value.

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