Brian Harrison has always been passionate about digital transformation. So, when he started Swoon, it didn't matter to him that he had no experience of furniture, what he was interested in was the lack of appetite consumers had to purchase furniture online. He wanted to change that, and he did. Listen to our latest Talk Straight | Think Smart podcast, with host Adam Walford, for behind the scenes insights from Brian on how he started Swoon, how his business has changed since it began and how he's dealt with the challenges stemming from COVID19 and Brexit.

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