In this engaging conversation, Nick Payne shares his journey from an early career in banking to becoming the Managing Director of SA Brains, a renowned brewery. He discusses the challenges and triumphs he faced in the beer industry, his short transition into the gin market, and his return to Brains, where he aims to revitalise the brand and adapt to the evolving market. Nick emphasizes the importance of passion, self-awareness, and creating a positive work environment as key elements in his leadership style. Focussing on engaging with consumers and leveraging the brand's heritage to build future success.He emphasizes the importance of market research, community involvement, and the role of sports in leadership development. Finally, Nick reflects on his career journey, offering insights on personal growth and the significance of being true to oneself.The SATT Team :) #podcast #business #swimagainstthetide #growth #entrepreneurship

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