Listen "Season 2, Ep. 5 - Steve Robinson"
Episode Synopsis
Steven A. Robinson is the former executive vice president and chief marketing officer of Chick-fil-A, Inc. During his thirty-four-year tenure, Steve was integrally involved in the company's steady then explosive growth from 184 stores and $100 million in annual sales in 1981 to more than 2,100 stores and more than $6.8 billion in annual sales in 2015. After beginning his Chick-fil-A career as the director of marketing, Steve went on to serve as vice president of the department before becoming chief marketing officer – responsible for overseeing marketing, advertising, brand development, menu development, and hospitality strategies. As chief marketing officer, Robinson was both a witness and participant in the company's remarkable development into an indelible success.
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