Episode 7 - Tiia Sammallahti, whatimpact

20/11/2025 21 min
Episode 7 - Tiia Sammallahti, whatimpact

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Episode Synopsis

What does it really take to turn workplace social value from a tick-box exercise into a powerful force for good? In this episode, we chat with Tiia Sammallahti, Founder & CEO of whatimpact, about how her vision is transforming the way organisations create, manage, and measure social value across the private, public, and VCSE sectors. Discover the story behind whatimpact, the inspiration for their brand-new Volunteering HUB, and how it’s revolutionising employee volunteering and impact tracking. Tiia also shares insights on tackling the biggest challenge for organisations today—turning social value from obligation into opportunity—and hints at the next frontier of meaningful impact. Plus, we dive into whatimpact’s advocacy work and the exciting VCSE Summit 2026, co-hosted with the Cabinet Office, bringing together thought leaders to empower VCSEs in public sector procurement and social value delivery. If you care about impact, volunteering, ESG, and building a fairer, more sustainable future, this episode is packed with inspiration and practical takeaways you can’t miss. Tune in, get inspired, and see how social value can really change the game! 🌍✨

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