Send us a textWhat if I told you that sales and customer service are just like dating?Yep, the same mistakes that can ruin a first date might be the very things costing you customers.In this episode of Success Through Connections, I sit down with my longtime friend and mentor, Andy Masters, an award-winning author, international speaker, and the creative mind behind “Kiss Your Customer: 77 Reasons Why Sales & Service Are Just Like Dating and Relationships.”Andy and I go way back (over 20 years!), so this conversation feels like a reunion with a purpose, one that’s packed with laughter, real talk, and powerful takeaways about how genuine human connection can transform your business.Here’s a glimpse of what we dig into: The hilarious, yet surprisingly accurate — parallels between dating and sales. The #1 mistake that turns customers off (and how to fix it). Why “surprise” can be your greatest business superpower. Simple, low-cost ways to create wow moments that build lifelong loyalty. What leaders over 50 need to unlearn about AI to stay relevant. And why authentic, human relationships are becoming more valuable than ever in an automated world.Andy also shares stories that’ll stick with you, like the time a single can of A&W Root Beer turned into a lifelong business connection (and eventually, a speaking gig three years later).If you’ve ever wondered how to turn everyday transactions into lasting relationships, or how to make your customers feel seen — this episode will hit home.🎧 Hit play and let’s talk about how the smallest acts of thoughtfulness can lead to the biggest opportunities.Because, as I always say —Success doesn’t happen in isolation. Connections are today’s currency. And they’re the new power move.Support the show

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