How Ellen DeGeneres Translates Her TV Brand to Digital

01/01/2019 26 min
How Ellen DeGeneres Translates Her TV Brand to Digital

Listen "How Ellen DeGeneres Translates Her TV Brand to Digital"

Episode Synopsis

She may be best known for her daytime TV show, but Ellen DeGeneres also has a sprawling digital presence across social, video and gaming apps. Ellen Digital Ventures is run by Michael Riley, a cable-business veteran who wants to take her brand to the next level as a global force capable of introducing her fans to other talent and new formats from podcasts to augmented reality. Learn more about your ad-choices at https://www.iheartpodcastnetwork.comSee omnystudio.com/listener for privacy information.

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