Episode 21 | Part Two: Same Side Selling

Startup Science Podcast with Gregory Shepard
20/08/2021 18 min
Episode 21 | Part Two: Same Side Selling

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Episode Synopsis

Greg concludes his chat with Ian Altman, the creator of the Same Side Selling methodology.  In part two, Ian talks about the question’s companies must ask themselves when it comes to making a decision, why the term 'closing the sale' should be replaced by 'confirming the sale', and what kind of effect the pandemic has on B2B sales.

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