Building Your Startup's PR Strategy with Lexington PR

08/02/2023 43 min Episodio 47
Building Your Startup's PR Strategy with Lexington PR

Listen "Building Your Startup's PR Strategy with Lexington PR"

Episode Synopsis

#47: Suki Mulberg Altamirano  is the founder and CEO of Lexington Public Relations. She initially began doing PR in the beauty industry  at KENZO and Elizabeth Arden, but after a period of burnout, Suki decided to go independent and start her own company. In addition to Lexington PR, Suki is also a partner at PressReady, which works to provide newer companies and startups with the tools they need to craft their brand and begin DIY PR. In this episode we dive into: The importance of PR and how your startup should start telling its storyEstablishing your value proposition and finding your target audienceHow to ensure your outreach messages are being readLexington PR Links: https://lexingtonpr.com/ Startup Savant Links: Transcripts, episode summaries, and more can be found at https://startupsavant.com/podcast! YouTube: https://www.youtube.com/@StartupSavantPodcast Instagram: https://www.instagram.com/startupsavant/ Twitter: https://twitter.com/StartupSavant TikTok: https://www.tiktok.com/@startupsavantpodcast