Building a website and driving traffic to it is all well and good but if your site visitors don't go on to make a purchase, an enquiry or subscribe it will be of little benefit to your business. In part two of this special two-part mini series, Craig Murphy, founder of Birmingham-based Alt Agency, shares top tips and advice on how you can improve your website's conversion rate. With practical tips on issues such as page loading speed and calls to action, you will walk away with actionable insights that can boost conversions and turn your web visitors into subscribers, paying customers or advocates for your business. Craig is an expert in web design, development and maintenance and he has helped many businesses to optimise their website conversion rates.This episode is brought to you thanks to the support of ALT Agency. Show notes for the episode can be found on the Start Your Own Business podcast website. Visit Start Up Donut and sign up to the Donut newsletter for more free start-up news, advice and special offers to help you save time and money.

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