A Slice of Orange

10/01/2025 11 min Temporada 1 Episodio 16

Listen "A Slice of Orange"

Episode Synopsis

In this episode, we talk about GTBank’s A Slice of Orange recapitalisation campaign. From understanding what recapitalisation really means (spoiler: it’s like a financial makeover) to breaking down why GTBank needed it, we uncover the strategy behind the campaign, the bold branding, and the billion-naira ambitions.