Send us a textToo many Managed Service Providers (MSPs) use a catch-all, do-it-all, anything-you-need sales model, using the idea of services they sell as an excuse not to think in terms of products. In today's episode Joe and Jeff discuss the importance of defining products and processes that solve specific problems, rather than offering vague services that are too broadly understood to be valuable to anybody. By focusing on solving specific problems, you can demonstrate your expertise and value to potential clients, and build a successful and sustainable business that minimizes endless negotiation and helps customers understand why you are the answer to their problems. Featuring: Jeff Loehr, Joe RojasStart, Grow, And Manage a scalable MSP that powers an extraordinary life. Our tools, practices and processes help you engage, energize and execute on building a business that powers an extraordinary life. Learn more about our programs and how they can fuel your fire.Facebook • Instagram • LinkedIn

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