The power of UGC: How user-generated content is shaping the future of marketing

04/06/2025 29 min Temporada 1 Episodio 10
The power of UGC: How user-generated content is shaping the future of marketing

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Episode Synopsis

What exactly is user-generated content, and why is it making waves in marketing? In this episode, Valerie Yeun, Paid Media Manager at Big Wave Marketing, explains its benefits, shares examples, and explores how tech, trends, and emerging platforms are driving the future of UGC in 2025.