Cold Outreach Unveiled with Lisa Ryan, CSP

27/08/2024 25 min Temporada 4 Episodio 182
Cold Outreach Unveiled with Lisa Ryan, CSP

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Episode Synopsis

Are you struggling with the challenges of cold outreach for your speaking business? In this episode of Speakernomics, host Kenneth "Shark" Kinney talks with past president of the NSA Ohio chapter and employee engagement expert, Lisa Ryan, CSP. Lisa, shares her expert insights on why and how to embrace outbound marketing.

In this session, Lisa will help you:


Understand the importance of cold outreach and overcoming the fear of the phone

Identifying key industry associations for building your prospect list

Effective techniques for phone outreach and leaving impactful voicemails

Crafting personalized and compelling emails to generate leads

Utilizing CRM systems for consistent follow-up and maintaining client relationships


Additional Links & Resources:


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