Rick Biolsi**, managing partner of Bartley & Dick, joins *The Sounds of Success* for an episode that swings from Van Halen to Led Zeppelin and somehow makes room for potatoes, quarries, and Don Draper along the way. Rick walks Jim through his journey from rural Pennsylvania to running a New York agency, unpacking how a creative kid became a strategist, storyteller, and unwilling beard model.They dive into the realities of marketing today — why customers don’t care as much as companies hope, what makes a campaign actually land, and how to stay resilient when the industry gets loud. Rick opens up about self-doubt, pivots, leadership, and the surprising lessons baked into a lifetime of creativity.Funny, sharp, and refreshingly honest, this episode goes behind the curtain of modern branding and the mindset it takes to keep reinventing yourself.

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