Whether you are a local franchisee or the franchisor, marketing strategies and advertising campaigns need to stand out. They need to pop! This week Social Geek Radio welcomes Wendy Brand, Founder, BrandPOP - Point of Purchase Expert. Wendy understands that executing a marketing strategy can be challenging. Once the marketing strategy and promotion schedule is planned, creating the right marketing materials, planning and executing the point-of-purchase kit, is BrandPOP’s speciality. Join Deb Evans and Jack Monson as they learn more from one of IFA's newest suppliers! 
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