Listen "128: Stop the Chaos: How to Align Brand, Marketing, Advertising, and Sales"
Episode Synopsis
If you're doing all the right things—posting, promoting, even running ads—but your business still feels stuck, this episode is for you.In this powerful breakdown, we unpack the four foundational pillars of your business: branding, marketing, advertising, and sales. Most business owners blur the lines between them—and that confusion leads to chaos, misalignment, and burnout.You’ll learn:Why misalignment between these four areas creates disconnects and distrustThe true purpose of marketing (hint: it’s not just to attract customers)How to build systems that align your team and scale your business—without babysitting it
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ZARZA We are Zarza, the prestigious firm behind major projects in information technology.