Mahindra, AEV and the extensive process in bringing a concept to production

Sketchbook Audio
03/08/2018 35 min

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Episode Synopsis

Did you know know Jeep sold the rights to the 1941 Willys body to Mahindra? Did you know Mahindra has built said design for modern day consumption? Jeep has something to say about that. And we talk purpose built Wranglers for off-roading and camping/hiking...which is what I'll be doing in a Few weeks. Lastly, development of a car doesnt happen over night...or in a year...or 2. Sometimes it takes 5 years or more. I explain why.

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