Rita McClenny was the Director of the Virginia Film Office for 21 years from 1991 to 2012. During her tenure, she grew the office and it’s burgeoning production capabilities. In 2012, she was promoted to President & CEO of Virginia Tourism Corporation, selling film and lots more for the Commonwealth. Our lively discussion includes:
– Driving that Tourism truck in her high heels
– Where she got her love of horse riding
– How she moved from sales at Kodak to selling “film” in Virginia
– Major developments in our industry during her time
– Finding the right “dancers” for a Dave Matthews Band video
– Working under different governors
– The transition to Virginia Tourism
 
LINKS
The Virginia Film Office
PSA with Garth Brooks and Governor McDonnell on YouTube
Dave Matthews Band “Stay” video (shot with Richmond substituting for Jamacia and the “heads” show up around 2:30
My podcast with Heidi Stone about “The Real Dirty Dancing” TV competition

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