In the driver’s seat: How Porsche Canada is accelerating change in the automotive industry

10/12/2020 34 min Episodio 27
In the driver’s seat: How Porsche Canada is accelerating change in the automotive industry

Listen "In the driver’s seat: How Porsche Canada is accelerating change in the automotive industry"

Episode Synopsis

In the third Covid edition of the Shift podcast we are in conversation with Marc Ouayoun, President & CEO of Porsche Canada. Marc virtually sits down with Jon Finkelstein to share how Porsche is reimaging their brand and consumer experience while keeping people at the centre of Porsche Canada.  Marc shares more about his career journey in the automotive industry and takes our audience through Porsche’s past, present and future with increasing consumer expectations in the digital world. To listen to more interesting Shift podcasts, please visit our website:  https://www.pwc.com/ca/en/services/consulting/transformation/shift-podcast.htmlFor more about PwC’s automotive team and how we are helping our clients:https://www.pwc.com/ca/en/industries/automotive.htmlhttps://www.pwc.com/ca/en.html

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