Listen "Navigating the path toward developing software-defined vehicles"
Episode Synopsis
False starts and missteps define the auto industry’s initial attempts to build software-defined vehicles. In this panel discussion from Automotive News Congress, experts detailed the right way to prioritize software and unlock its transformative potential.The panel includes Bosch’s Stefan Buerkle, Intel Automotive’s Rebeca Delgado, Gentex CEO Steve Downing, General Motors’ Achim Pantfoerder and Ford Motor Co.’s Alex Purdy.
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.