Book-a-call funnels are everywhere, promising to fill your calendar with paying clients. But before you spend another dollar on ads, let’s break down what they really entail, who they work for, and when you’re better off focusing elsewhere. In this episode, I walk you through the hidden fees (both in money and time), how pricing plays a crucial role, and three alternatives to consider if you’re not quite ready for a full-on automated discovery-call machine.Topics Covered In This Episode:Book-a-Call Funnels Require Deep Pockets & System: Unless you’re charging $3K–$5K+ per month, ad costs will eat your profits. Make sure you can onboard new clients seamlessly.Cold Traffic = More Discovery Calls, More No-Shows, & More Time Spent: If your sales process isn’t “conversion-optimized,” you’ll end up doing more calls that don’t convert.You Need High-Quality Assets & Pre-Selling: Testimonials, case studies, and a strong nurture sequence are non-negotiable. Without those, cold ads turn into a leak where leads slip through.Evaluate Your Capacity Before You Scale: If you can’t handle 5–10 new clients next month without breaking your fulfillment, hold off on the funnel. Overpromising leads to underdelivering.Three Alternatives to Generate High-Paying Clients Right Now: Paid speaking inside established communities, guest podcasting, and leveraging warm listFind the full show notes at:  https://brandimowles.com/255Loved This Episode? Check Out More Here. ⬇️CLICK HERE TO LEARN THE ONE THING YOUR DISCOVERY CALLS ARE MISSING Additional Resources:Episode 236 - LEARN THE 4 MARKETING MISTAKES THAT ARE COSTING YOU CLIENTS AND CASHReady to go from $0–$5K+ months without guessing? Apply now for one-on-one mentorship and a community of women doing $10K–$30K months: Apply to The Strategist Society »Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650Follow Brandi on Instagram: https://www.instagram.com/brandimowlesFollow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

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