Global Marketing Campaigns Explained by an Expert in Social Media

20/07/2020 33 min Temporada 1 Episodio 4

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Episode Synopsis

From copywriting for brands on Myspace to becoming Experian's first social media manager to running global campaigns, Mike Delgado has done it all! In the episode, Mike delves deep into the challenges of marketing and social listening amidst a global health crisis and in the face of outward racism on social platforms. Mike also reveals the details of Experian's global marketing strategy, how they structure their different accounts, and how to utilize different languages to communicate in a native way with international audiences. 

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