Listen "31: Educational Content is Killing Your Brand [real life case study]"
Episode Synopsis
In this episode of SEEN. KNOWN. PAID., Marina Girgis explains why leaning solely on educational content can backfire and leave you feeling caged in your business. 📌 Join our next business retreat in Egypt ( my beloved homeland), APPLY ASAP!She breaks down how to move beyond “quick wins” and “how-tos” and why integrating your personal story, unique perspectives, and personality into your brand is key to standing out, building client loyalty, and avoiding burnout. Tune in to discover how to pivot-proof your brand and finally start attracting clients who love you for who you are—not just what you teach.Ready to unlock a new level of success? Tune in to learn how to connect with your inner guide, make aligned decisions, and find joy in your business.Ready to rebrand & show up as an authority in your business? 📌 Download the FREE Feminine Business Goal Planner: Align your business with your cycle for feminine productivity without the burnout.Connect with Marina: @vivaciouslymarinaLoved the episode? Tag us @seen.known.paidSpeak soon, and until then… Stay vivacious! ✨Intro 00:00:00 - Why educational content alone isn’t enoughThe Problem with Educational Content00:02:00 - Competing with millions (and ChatGPT)00:03:00 - Moving from free resource to thought leaderClient Success Story00:03:30 - Senya’s transformation: From stuck to authentic00:04:00 - Expanding her brand beyond servicesAvoiding Pitfalls00:05:00 - Why ChatGPT can’t replace you00:05:30 - Standing out vs. adding to the noise00:06:00 - Building a pivot-proof businessWrap-Up00:06:30 - Infuse your story and spicy POVs