Send us a textEver wondered how to create meaningful change in school communities when teachers are already stretched thin? Mark Guildea, Managing Director of Interact, offers a masterclass in strategic engagement that respects everyone's time while delivering powerful results.The conversation dives deep into the delicate balance required when implementing new initiatives in educational settings. Mark reveals how his social impact and marketing agency tackles one of education's biggest challenges: creating programs that affect genuine behavioural change without overwhelming already busy teachers. "The secret," he explains, "is looking after all the different stakeholders within the school." This means designing interventions that are simultaneously engaging for students, straightforward for teachers, meaningful for parents, and valuable to school leadership.What makes this conversation particularly valuable is Mark's practical approach to sustainability. Rather than offering flashy but short-lived programs, Interact focuses on creating initiatives with staying power by ensuring real-world application of classroom learning. Their work with Spinneys has reached over 150 schools and more than 211,000 students, teachers and parents – impressive numbers that speak to their effective methodology. The discussion also explores upcoming projects, including a particularly timely program addressing exam stress for both children and parents launching in April.Whether you're a school leader weighing new initiatives, a teacher concerned about implementing yet another program, or someone interested in educational engagement strategies, this conversation offers valuable insights into creating meaningful, lasting change in school communities. Ready to transform how your school approaches engagement? This episode provides the blueprint.

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