Todays episode, Sai discusses the importance of a full funnel strategy for scaling mobile apps through paid ads. He emphasizes the need to optimize all stages—top, middle, and bottom—to ensure awareness, trust, and conversions. Most founders focus solely on middle funnel, neglecting top and bottom stages. The use of organic content, reach campaigns, and retargeting to enhance brand trust and conversion rates.If you're looking for some agency help and you want us to do pretty much all of this for you, Trendify can help.📢 Book a consultation call or visit us at www.trendify.com

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