Jesse B. Good is the CEO of Aprendey, the People Skills Academy for Business Performance. With decades of hands-on expertise in customer relationship management, he blends his personal experience with behavioral science, social psychology, and generational studies. His customer-centric solutions help organizations build more relationships with more customers who are more loyal, that are spending more money more often, leading to more personal recommendations and more profit. He is the author of thebook, Happy to Help: Lessons Learned Serving One Million Customers and has appeared in various trade publications and industry podcasts.
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