This week’s solo episode of Hourly to Exit comes at my area of expertise – intellectual property (IP) – from the business side. The prerequisite for scaling your business is turning your expertise into intellectual property that you own or control so you can add complementary products or productized services to your existing services. I call these 8 business problems, but there really is one problem with 8 symptoms. The big problem is that you have not developed assets--which could be products or processes--that allow you to decouple your income from your time.  Those things that allow you to decouple your income from your time are intellectual property solutions. Let’s discuss the 8 symptoms that your expertise-based business is not effectively deploying intellectual property.If you want to discuss how to protect the IP assets you should be creating, contact me to discuss.Resources Mentioned:8 Business Problems that Have IP SolutionsConnect with Erin to learn how to use intellectual property to increase your income and impact. hourlytoexit.com/podcast.Erin's LinkedIn Page: https://www.linkedin.com/in/erinaustin/Think Beyond IP YouTube Page: https://www.youtube.com/channel/UCVztXnDYnZ83oIb-EGX9IGA/videosMusic credit: Yes She Can by Tiny MusicA Team Dklutr production

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