In this monologue, I discuss the significance of strategic promotions in retail and consumer packaged goods (CPG).  Promotions should not just be random discounts. They should align with business goals to drive visibility, revenue, and customer loyalty. Also, keep in mind the importance of analyzing the effectiveness of promotions and keeping track of past promotions to inform future strategies, especially during key holiday seasons. Links Scaling Emerging Beauty & Monique https://www.instagram.com/moniquehbenoit/ https://www.linkedin.com/in/moniquehbenoit/ https://www.instagram.com/scalingemergingbeauty https://scalingemergingbeauty.com/ Remember to leave a review and subscribe for more tactical strategies and tips to grow from $0 to $20M.

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