EPISODE SUMMARYIn this episode, I shared the answers to your burning questions about the most common mistakes SaaS founders make. SaaS Story in the Making is a podcast that primarily interviews recognized personalities, but I recorded it solo this time to make sure I get those questions answered for your software business. To get your challenges out of the way, I touched on the four areas where I see software companies fail, the major pitfalls of SaaS founders, where the potential issues could be, what you can do to overcome them, and how you can scale more quickly than you’ve ever dreamed of.PODCAST-AT-A-GLANCEPodcast: SaaS-Story in the MakingEpisode: Where SaaS Companies FailHost: Matt Wolach, a B2B SaaS sales coach, Entrepreneur, and Investor.TOP TIPS FROM THIS EPISODECreate Multiple Marketing ChannelsEngage With Your LeadsStructure Your DemoAutomate To ScaleEPISODE HIGHLIGHTSTime Is Money, Money Is TimeThe Software Demo Will Set You Up For SuccessTOP QUOTES[8:08] “If you don’t engage with your leads, or if they don’t engage with you, you got no shot.”[10:02] “You’ve got to figure out a way to get [your leads] to engage with you. If you can, you’re on your way.”[10:21] “The demo is the number one most powerful way to close a deal.”[21:23] “Not having the right structure and the right process before you try to scale is one of the biggest pitfalls a lot of founders bum out.”LEARN MOREFor more about how host Matt Wolach helps software companies achieve maximum growth, visit https://mattwolach.com/.You can also follow him on LinkedIn for more content: https://www.linkedin.com/in/mattwolach/Get even more tips by following Matt elsewhere: Sales Tips LinkedIn Twitter Instagram

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