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Listen "Reverse ETL - Why is it a big deal?"
Episode Synopsis
Reverse ETL is a bit of a buzzword these days. But why?
In this video Gwen Shapira discusses the new capabilities that reverse ETL introduces to businesses, and especially B2B SaaS with product-lead growth strategy. She also discusses why reverse ETL is more challenging to implement than you may imagine and why stream processing platforms may be a key part of solving these challenges.
Reverse ETL is not for everyone - but after watching this video, you'll know why everyone is talking about it.
In this video Gwen Shapira discusses the new capabilities that reverse ETL introduces to businesses, and especially B2B SaaS with product-lead growth strategy. She also discusses why reverse ETL is more challenging to implement than you may imagine and why stream processing platforms may be a key part of solving these challenges.
Reverse ETL is not for everyone - but after watching this video, you'll know why everyone is talking about it.
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