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Listen "Meet the Benchmarking Experts"
Episode Synopsis
Listen to an expert session about how benchmarking can help improve your go-to-market strategy.
In today’s conversation, Lauren is joined by a seasoned go-to-market operator. They discuss the importance of benchmarking KPIs in the SaaS sector and the benefits of benchmarking as an investor. They speak to benchmarking as a means of measuring growth and cost issues, aligning internal and external stakeholders, and inspiring investor confidence, as well as identifying opportunities for improvement in go-to-market strategies.
Moderator: Lauren Kelley (Founder and CEO of OPEXEngine by Bain & Company)
Guest Speaker: Kunal Mehta (Partner at Bain & Company)
In today’s conversation, Lauren is joined by a seasoned go-to-market operator. They discuss the importance of benchmarking KPIs in the SaaS sector and the benefits of benchmarking as an investor. They speak to benchmarking as a means of measuring growth and cost issues, aligning internal and external stakeholders, and inspiring investor confidence, as well as identifying opportunities for improvement in go-to-market strategies.
Moderator: Lauren Kelley (Founder and CEO of OPEXEngine by Bain & Company)
Guest Speaker: Kunal Mehta (Partner at Bain & Company)
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