Jack Marucci, LSU's Director of Performance, discusses the integration of cognitive science and performance metrics in sports, particularly football. He emphasizes the importance of eye tracking, data-driven player development, and the evolution of coaching practices to adapt to modern challenges. Marucci shares insights on how cognitive processing impacts quarterback performance and the significance of character in player success. He also highlights the role of technology in training and the importance of building relationships in the sports industry.

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