As a business owner or service provider, communicating with your ideal client before they hire you is essential to building a successful business. It helps you establish a relationship of trust, show your expertise, and understand their needs better. In this episode with Esther Etim, we explored some tips on how to communicate with your ideal client before they hire you.Before anyone can hire you, they must notice you. So the first thing is to get your client's attention, and what better way to do that if not to be your unique self. Esther explained that building a personal brand is the first goal for anyone who wants to get attention.Another thing would be to research your ideal client: Before you start communicating with your ideal client, it's essential to do some research. Look at their website, social media pages, and any other information you can find about them. This will help you understand their business, industry, and pain points. It will also give you some insight into their communication style, which can help you tailor your approach.The next would be to continuously Provide value: When trying to communicate with your ideal client before they hire you, it's essential to provide value. By providing value, you're demonstrating your expertise and establishing yourself as a thought leader in your industry. Sometimes people don't buy from you the first time they notice you, but your consistency will prove to them that you deserve to be hired.And consistently providing value will not only ensure that you are hired, it also helps to keep the relationship window open because you will not be easily forgotten. Another way to keep the relationship open is via EmailIn this episode we touched on various ways to stand out from the crowd and be the best pick in any industry. This is a must listen for every business owner.Background music credit:Warm Memories - Emotional Inspiring Piano by Keys of Moon | https://soundcloud.com/keysofmoonAttribution 4.0 International (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/Music promotedSupport the showFollow us on: Instagram: https://www.instagram.com/rootedandrobust/ Facebook: https://web.facebook.com/rootedandrobust Host:Facebook: https://www.facebook.com/OzyJeph.AniojiInstagram: https://www.instagram.com/ozyjephanioji/Join her community: https://web.facebook.com/groups/niceaf

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