Sometimes the best way to learn and then apply what I teach about generating referrals without asking is through understanding how it worked for another business owner.  As I teach you the first layer of your referral strategy, hear from David Ferguson, a financial planner, on what he learned and experienced as he put the first layer of his referral strategy in place.  He shares the lightbulb moments he had plus his success.   All resources mentioned in this episode are available on the show notes pages at www.staceybrownrandall.com/139. 

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