Why some NZ apple growers are ditching the US

12/12/2025 10 min
Why some NZ apple growers are ditching the US

Listen "Why some NZ apple growers are ditching the US"

Episode Synopsis


One of New Zealand's major apple growers, Hawke's Bay's "Yummy Fruit", has stopped shipping to the U-S as a result to President Trump's tariffs. The 15 percent tariff essentially cancelled out their margins, so some growers are shifting their focus to the Asia market ahead of a what's looking like a bumper harvest. Jesse is joined by Danielle Adsett the Market access manager from New Zealand Apples and Pears.