Mark Primmer is a baker and a poet and you can find both at the Well Bred market stand in Duncan BC. In this episode, Mark the host talks with Mark the baker about his long, winding journey in baking and food before he built Well Bred from the ground up. And how words matter, whether in product naming or forging an authentic connection with customers. Helpful Links Well Bred Bakery website @wellbredbakery on Instagram Support the Podcast Here! Rise Up! The Baker Podcast website The Bakers4Bakers Community Mark's Blog, with the Bakernomics series Mark on Instagram Credits: Produced and hosted by Mark Dyck Theme song and music by Robyn Dyck Orange Boot Human logo by Fred Reibin

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