ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Using Consumer Behavior Analysis to Predict Shopping Habits | Peter Fader"
Episode Synopsis
The holidays are always about selling as much merchandise as possible, but marketing professor Peter Fader explains why retailers need to focus on consumer behavior analysis and pay attention to customers year-round. This episode is part of a series on “Holiday Retail.” Hosted on Acast. See acast.com/privacy for more information.
More episodes of the podcast Ripple Effect
2025 Ripple Rewind
02/12/2025
The Business Side of FOMO | Barbara Kahn
11/11/2025
Creativity in the Age of AI | Jerry Wind
28/10/2025
Lucky by Design | Judd Kessler
21/10/2025
In Praise of the Office | Peter Cappelli
14/10/2025
In God we trust