AI Agents and Metasearch Future: What GMs Need to Know

12/06/2025 31 min
AI Agents and Metasearch Future: What GMs Need to Know

Listen "AI Agents and Metasearch Future: What GMs Need to Know"

Episode Synopsis

In this episode, we sit down with Diego Varela, Metasearch Product Owner at Mirai, to explore how AI agents like Google Gemini, ChatGPT Operator, and Kayak.ai are reshaping the travel landscape - and what that means for hotel general managers.

Are AI agents going to kill metasearch? Will travelers still compare prices? How should hotels adapt their distribution strategy to stay competitive?

🎯 Key Topics:




The future of metasearch in the age of AI
How platforms like Google, Kayak, and TripAdvisor are responding
Why price comparison is still crucial for hotels
The potential risks for direct bookings
What hotel GMs should be doing right now to prepare

Whether you're managing an independent hotel or a mid-size chain, this discussion breaks down the opportunities and threats posed by AI agents - and how hoteliers can stay ahead.

👉 Don’t forget to subscribe for more insights on tech, trends, and tools for hotel leaders.

#AIinTravel #HotelManagement #Metasearch #HotelMarketing #DirectBookings #TravelTech #AIagents #ChatGPT #GoogleGemini #HospitalityTrends2025

Timeline:
00:00 – Welcome, Introduction and Soundbites
02:42 – Meet Diego Varela & Mirai’s role in metasearch
06:14 – Will AI agents replace metasearch for hotels?
14:00 – How will metasearch platforms evolve
16:55 – How will AI Agents impact OTAs and direct bookings
23:02 – Will AI Agents develop a preference and potential bias
31:09 – Outro and thanks to Diego

Music credit
Adventures by A Himitsu https://soundcloud.com/a-himitsu
Creative Commons — Attribution 3.0 Unported— CC BY 3.0
Free Download / Stream: http://bit.ly/2Pj0MtT
Music released by Argofox https://www.audiolibrary.com.co/a-himitsu/adventures
Music promoted by Audio Library https://youtu.be/MkNeIUgNPQ8



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