First Stop for New Products? Your Local C-Store

17/10/2025 24 min
First Stop for New Products? Your Local C-Store

Listen "First Stop for New Products? Your Local C-Store"

Episode Synopsis

C-stores aren’t just convenience stops, they’re labs for bold new ideas.

On the latest RETHINK Retail Podcast, host Jessica Couch talks with:
- Yvette Fossum from Ferrero about their newest c-store launches and how they test big ideas in small spaces
- Isabella Chia from Wells Enterprises on how ice cream innovations in c-stores spark brand-wide strategies

Fun, fast, and full of real-world insights, hear why brands are leaning on convenience stores to innovate

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